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Hillary C

Page history last edited by PBworks 4 years ago

 

Your Business Name

H i l l a r y   C a r l i l e

 

 

Business Plan:

make a convenient Sonic for high school students

 

Hook: 

name brand quality food-only at America'a number 1 drive-in

 

Advertising Plan:

I will advertise mainly about having the name brand vs. the local restaurant

  • television I will have a total of 3-30 second commercials for a total of $600 (Texas Today-$150, Days of our Lives-$200, NBC 6 News at 5-$250)
  • newspaper advertisements I will have a small advertisement for one day and run a one day special for a total of $105
  • radio I will have 2-30 second commericials on 106.3 FM for a total of $110
  • fllyers I will print up flyers to put around town to advertise specials, etc for a total of $100
  • email marketing I will send emails to 5,000 or less people for a total of $50

 

Visit us at our convenient location at the River Oaks Shopping Center across from Belton High School.  Happy hour half priced drinks every day from    2-4 PM. 

 

 

Financial Plan:

 

 

Startup Cost:

$45, 000 start up fee, plus a total initial investment of $710,000 to $2.3 million

  • supplies
  • ovens
  • food
  • sign outside
  • all of the drive in eqipment

 

Monthly Business Expenses:

Cost of Premises: Rent or Mortgage

 

 $635

 

 

Utilities:

  • Electric N/A 

  • Gas $28

  • Water  $45

  • Phone $50

  • Internet  $50

 

 

 

 $173

Employee Cost:

Number of Employees 20 x

Monthly Hours Worked  120 x

Hourly Salary  $6.00 x

Finally, add another 40% for employee expenses

 

 

 

 $20,160

Marketing Cost:

  • Television $600

  • Radio $110

  • Newspaper $105

  • Email $50

  • Website  N/A

  • Online Advertising  N/A

  • Postage  N/A

  • Billboard  N/A
  • Flyers to put around community $100

 

 

 

 

 

$965

Equipment and Service Rental

 

    1.  approximately 5 ovens       $10,000

 

 

 

 $10,000

 

Monthly Expenses:

 

 

 $71,933

 

 

 

Monthly Sales Grouped by Category

all food and drink sales  x Price 300,000 (approx. $10,000 daily)

 

 $300,000

 

 

________________________  Number Sold ______x Price ______

 

 

 

 

________________________  Number Sold ______x Price ______

 

 

 

 

________________________  Number Sold ______x Price ______

 

 

 

 

Monthly Sales:

 

 $300,000

 

 

 

 

Monthly Profit or Loss

 

The items you sell are not free. You must deduct the cost of buying them from the manufacturer. Or if you make the items you are selling you must deduct the cost of the raw materials. If you are reselling items, subtract 60% from your monthly sales to determine your profit. If you make the items you sell, subtract 30% from your monthly sales to find your monthly profit.      $120,000 .

 

 

 

Now subtract your Monthly Expenses    $48,067.    This is your total monthly profit (or loss).

 

 

 

Your partners share: How much of this are you planning on sharing with your partner? 20% of monthly profit .

How much will your partner need to invest in startup costs?   20% .

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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